Minéraux proudly announces B Corp certification

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As a B Corp, we’re part of a global community of businesses that meet high standards of social and environmental impact.

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When pursuing our mission to bring safe, sustainable colors to the world, we're using these goals as our product development guidelines:

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• Elimination of harmful ingredients

• Reduction of CO2-footprint

• Conservation of natural resources

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What's a B Corp?

Certified B Corporations, or B Corps, are companies verified by B Lab – a third-party, non-profit organization – to meet high standards of social and environmental performance, transparency, and accountability.

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B stands for Benefit for all

The B Global Network mobilizes the B Corp movement to

change our economic system to positively impact all stakeholders — workers, communities, customers, and our planet.

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Declaration of Interdependence

We envision a global economy that uses business as a force for good. This economy is comprised of a new type of corporation - the B Corporation - which is purpose-driven and creates benefit for all stakeholders, not just shareholders. As B Corporations and leaders of this emerging economy, we believe:

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• that we must be the change we seek in the world

• that all business ought to be conducted as if people and place matter

• that, through their products and profits, businesses should aspire to do no harm and benefit all.

 

To do so requires that we act with the understanding that we are each dependent upon one another and thus responsible for each other and future generations.

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On B Corp Certification

B Corp Certification means that a company has been verified as meeting B Lab’s high standards for social and environmental impact, that it has made a legal commitment to stakeholder governance, and that it is demonstrating accountability and transparency by disclosing this record of performance in a public B Corp profile.

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